NEW YORK—Geoffrey Beene, LLC has licensed Wiesner Products, Inc. for men’s slippers and sandals in the U.S. and Canada. The slippers will debut for the holiday season and sandals will follow for spring 2014.
“We are pleased that Wiesner Products, Inc. has joined Geoffrey Beene’s growing licensing portfolio,” commented Geoffrey Been CEO Tom Hutton. “With Wiesner Products’ strong retail relationships, design and sales team, as well as expertise in both product development and sourcing, we are confident that they will continue to grow and enhance the Geoffrey Beene brand.”
Wiesner president Charles Mizrahi added, “The Wiesner Products team is very excited to have the opportunity to license the Geoffrey Beene designer brand name for slippers and sandals and look forward to growing and developing this line over the next several years, it’s a wonderful addition to our strong assortment of brands names.”
Wiesner was founded by Jack Mizrahi in West Babylon, NY in 1971.