Performance apparel, footwear and accessories brand Under Armour has made a number of changes to its senior executive team, with new additions and elevated roles for two of its top leaders.
Company COO Kip Fulks is taking on the additional role of president of product, and will help drive the integration of product development, design, technology and supply chain.
Henry Stafford, senior vice president of apparel, accessories and outdoor, will also serve as president of North America, overseeing wholesale, retail marketing, as well as global retail and e-commerce in the region.
The sportswear brand has also appointed Susie McCabe as senior vice president of global retail and Jason LaRose as senior vice president of global e-commerce.
In her new role, McCabe will be responsible for Under Armour’s brand house and factory house stores in the U.S. and for the company’s global retail strategy. She previously served as president of factory store concepts at Ralph Lauren Corporation.
LaRose will oversee the global standard for all online customer experiences and will be responsible for driving web business and strategies. He joins the business from apparel retailer Express, where he served as senior vice president of e-commerce.
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