Item of the Week: Hoodie Buddie

When most young guys are spending the (little) extra money they have on electronics, how can retailers entice them to spend on apparel? By making apparel the must-have accessory for their electronics! Hoodie Buddie is a hooded sweatshirt with earbuds built in to the drawstrings’ ends and has an input jack for an iPod or cell phone in the front pocket. It’s machine washable. Created and manufactured by Jerry Leigh apparel, Hoodie Buddie is offered through brands and retailers, and available for licensing worldwide. The Paul Frank Hoodie Buddie is sold at Karmaloop.com and Macy’s for about $50 suggested retail.

For more information: Hoodiebuddie.com and Jerryleigh.com

Each week, MR’s editors will comment on a product we’ve seen in the market. It could be an emerging trend, a novel take on a classic or something that just caught our eyes.

Previous Items of the Week:

Penguin Polos

Isaia Sportcoats

Patent Leather Boots from Dr. Marten’s and Creative Recreation

Trafalgar Braces

Frye Shoes

Watches at MAGIC and Pool

Canvas Sneakers

Courvoisier Men’s Cologne

Ichiban Sweats

Dion Ties to Fight Prostate Cancer

Copper Bracelets

PF Flyers classic baseball shoes

Sportshirts from Arbitrage

T-Box Compressed T-shirts

James Bond Cufflinks

DC Shoes / SSUR

Utilikilts

Lacoste Packable Duffels

Nat-2 Convertible Shoes

David Hart & Co. Ties

Tie-Ups Italian Rubber Belts

Red Wing’s 1907 work boots

The New Eisenhower Jacket by Carlos Campos

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