Amazon rolls out “shape picker” technology

Internet retailing giant Amazon has announced a new search capability for its men’s and women’s shoe stores to search and browse for shoes based on how they look. Shape joins price range, brand, and colour in the menu of choices when customers are searching. “With the launch of this new search feature, finding the right [...]

Schoeller fabric finish repels ticks and mosquitos

Swiss-based Schoeller Textil AG has developed a new finishing technology for garment fabrics to protect wearers from ticks and mosquitos. The Inzectic process works by paralyzing and killing pests such as ticks when they come into contact with a treated fabric surface. It is also said to cut down on the number of mosquitos landing [...]

Trying It On

New technologies revolutionize the way retailers interact with their clientele. Three technology firms are helping retailers adapt to the changing ways consumers shop for apparel. Two of them, Fits.Me and Virtual Closet, allow shoppers to “try on” clothes without any effort at all. First Insight helps retailers pick consumers’ brains for trend preferences and price [...]

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