Ask the Experts: How to Start a Rewards Program

Jake Fell 2014-FEATURED

Marketing expert Jake Fell describes a straightforward plan to implement a rewards program at your store.

Ask the Experts: What Trends Will Drive Spring Sales?

StevePruitt-FEATURED

A retailer asks merchandise planning expert Steve Pruitt, “Are there any trends in the spring collections that we should get excited about and ready to push to our customers?”

Ask the Experts: Is Your POS System Ready for Apple Pay?

Michael-Dattoma-FEATURED

A reader asks POS systems expert Michael Dattoma, “How does Apple Pay work and how I can prepare my store for it?”

Ask the Experts: Holiday Sales Predictions

StevePruitt-FEATURED

A reader asks merchandise planning expert Steve Pruitt, “What should we expect for holiday sales?”

Ask the Experts: Branding Your Store Online

Jake Fell 2014-FEATURED

A retailer asks marketing expert Jake Fell, “What steps should I take to brand my business exceptionally online?”

Achieving Balance Between Sales and Inventory

AsktheExperts

Steve Pruitt advises a retailer seeking balance between his buys and his sales.

Are Facebook Ads Effective for Retailers?

AsktheExperts

A reader asks marketing expert Jake Fell, “Are paid Facebook ads an effective way to market my online and brick and mortar retail businesses?”

Clearing Out Aging Goods

AsktheExperts

Merchandise planning expert Steve Pruitt takes a question about moving through the markdown cycle.

How Can I Improve Sluggish Menswear Business?

AsktheExperts

Steve Pruitt: The current slow men’s business isn’t an economic problem, it’s a fashion problem.

Understanding Margin and Turnover

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A readers asks merchandise planning expert Steve Pruitt about the importance of margin and turnover for retailers.