DXL: The over-sized man is under-served

DXL Shopping No Man's Land

Big & tall retailer Destination XL Group launched its first-ever big national ad campaign — but no major network would air it.

Life lessons from Team Izod

Team Izod

When Team Izod needed blazers for its new season, we turned to David Levin of Casual Male/DXL and Ron Wurtzburger of Peerless who didn’t hesitate to help out.

Brian Reaves: Operating on high


Retailer of the Year coverage: As SVP of store sales and operations, Brian Reaves oversees all CMRG stores to make sure each delivers a consistent customer experience and meets operational standards.

Dennis Hernreich: Man with a plan


Retailer of the Year coverage: If Casual Male’s David Levin is the creative visionary, Dennis Hernreich is the pragmatist who implements the plan and makes sure it’s workable.

Mark Albert: The Prince


Retailer of the Year coverage: Mark Albert, VP of in-store branding and visuals, started in the late ’80s working on the sales floor at Casual Male while still in high school.

Francie Nguyen: Direct to consumer


Retailer of the Year coverage: Francie Nguyen, SVP of CMRG direct business: “There will always be a need for the catalog—it’s our number one marketing tool—but we’re a multi-channel business and everything we do from print to e-mail to in-store helps drive the total business.”

John Wagner: Well suited


Retailer of the Year coverage: Tailored clothing is having a great year at Casual Male Retail Group, says John Wagner, due mostly to pent-up demand and a breadth of merchandise not available elsewhere.

Ken Ederle: Good sport


Retailer of the Year coverage: Ken Ederle, SVP/GMM of sportswear for big & tall retailer Casual Male Retail Group: “The most exciting part is that the luxury customer is back; our higher-end brands are doing really well!”

David Levin: The Visionary


Retailer of the Year coverage: Says Casual Male Retail Group CEO David Levin of his DestinationXL big & tall store concept, “it’s incredibly gratifying that we were able to make it work.”

Retailer of the Year: Casual Male Nails It!


With the launch of DXL, CMRG creates a winning formula.