Tie Bar Founder Launches Bedding Brand Aimed at Men

Thread Experiment-FEATURED

Greg Shugar, who created Thread Experiment with Justin Mikita and Greg Winner, says they’re pitching it as a menswear fashion brand that happens to be in the bedding category.

Guest Editorial: Social Media Burnout — Leave Me Alone

Greg Shugar 2014-FEATURED

Greg Shugar, co-founder of The Tie Bar, argues that consumers are tuning out social media marketing because too many brands and retailers try to use it as a sales tool.

Guest Editorial: Your Store is a Brand

Greg Shugar

Greg Shugar, founder of The Tie Bar, urges menswear retailers to think of their stores–and everything in them–as a brand.

The Tie Bar Gets New Investors

The Tie Bar

Chicago Growth Partners has taken a majority stake in online accessories retailer The Tie Bar.

The Tie Bar names Anand Shah chief executive

The Tie Bar

Online men’s neckwear and accessories retail The Tie Bar has named Karmaloop co-founder and former Threadless.com COO Anand Shah chief executive officer.

Neckwear Notes: Greg Shugar, The Tie Bar

Greg Shugar

2012 was a big year for The Tie Bar: the online men’s accessories retailer doubled sales, hired 28 new people and launched a collaboration with actor Jesse Tyler Ferguson.

The new neckwear market

Justin Mikita and Jesse Tyler Ferguson model their Tie the Knot bow ties

The mainstream tie business is much more than wide silk ties, with continued growth in unexpected places.

TheTieBar, actor Jesse Tyler Ferguson launch bow tie collection

Greg Shugar, Jesse Tyler Ferguson, Justin Mikita and Gina Shugar

Online furnishings retailer TheTieBar.com launched a limited edition bow tie line with Modern Family actor Jesse Tyler Ferguson last week.

Loosening the tie


Harry Sheff: The furnishings business grows market share by going after men’s leisure time.

Neckwear Notes: Las Vegas


My Las Vegas schedule, as some of my colleagues out here know, has been curtailed by a nasty cold. I’ve spent more time in my hotel room than I’d care to. But I managed to make it down to MRket to visit some—alas, not all—of the neckwear manufacturers on my list. My first stop was […]