Christmas in July? Don’t believe it!

Jack Abelson

Jack Abelson: During the holidays, instead of markdowns, the emphasis should be on providing the best customer experience possible.

ShopperTrak predicts more holiday traffic, but lowers its sales forecast

Despite an increase in foot traffic and sales at U.S. retailers, ShopperTrak has lowered its holiday sales forecast for the season.

Can we expect a sales surge before Christmas?


A retailer asks our merchandise planning expert Steve Pruitt, “Business has been off this season — can we expect a sales surge the last week before Christmas?”