Macy's

Macy’s 4th of July Fireworks Return to East River

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Macy’s and New York City Mayor Bill de Blasio announced that the 39th annual fireworks show will be back on the East River for a second year on Saturday, July 4th.

Macy’s “American Icons” Campaign Returns

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Macy’s announced the return of its “American Icons” campaign which will launch next week.

Heartworks Gala Raises $1.2 Million For Marfan Foundation

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Karen Murray, President, VF Sportswear, and Chair of the Board of The Marfan Foundation, hosted the annual Heartworks Gala last week at Cipriani.

American Express Launches Loyalty Program with Macy’s, Other Brands

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American Express is launching a loyalty program called Plenti with a diverse group of retailers and companies, including Macy’s, AT&T, ExxonMobil, Nationwide Insurance, Rite Aid drugstores, Direct Energy and Hulu.

Macy’s Announces Executive Changes, Including New Chief Merchant Tim Baxter

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Among the biggest changes: Tim Baxter is now chief merchant, Peter Sachse is now chief for innovation and business development and Jeff Kantor will now be chief stores officer.

Macy’s Inc. Merging Store and Online Buying, Closing 14 Stores

Macy’s and Bloomingdale’s are restructuring their merchandising and marketing teams to combine online and in-store functions.

Terry Lundgren on How Macy’s Grew by $4.4 Billion without Adding Stores

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In this excerpt from our Person of the Year issue, Terry Lundgren talks about what he considers his greatest accomplishments as CEO of Macy’s.

How Macy’s Uses Omni-Channel to Reach Millennials

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Molly Langenstein, EVP of men’s and children’s at Macy’s, talks about reaching Millennials with an omni-channel approach.

Martine Reardon Talks Macy’s Marketing

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Flower shows, fireworks, Fashion Rocks: Macy’s sure knows how to throw a monumental event.

Richard Arnstein: The Evolving Man at Macy’s

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With a major redesign of the Herald Square store and a successful Ryan Seacrest launch, Macy’s men’s GMM Richard Arnstein has a lot to be excited about.