Christian Chensvold: The outerwear market is almost entirely dependent on inclement weather, and five’ll get you ten that people in that market segment all believe in global warming.
OUTERWEAR WEEK: Man on the Street
December 7, 2012 by Leave a Comment
On a crisp 39 degree day in New York City, we stopped a few men on the street to ask them about the outerwear they own and their plans to purchase.
OUTERWEAR WEEK: Vendor View — What’s Next, Part 2
December 6, 2012 by Leave a Comment
Vendors share insight into this season’s outerwear business and what’s in store for fall 2013. Part two of two.
OUTERWEAR WEEK: Vendor View — What’s Next, Part 1
December 5, 2012 by Leave a Comment
LF Outerwear, MC Coats, Urban Republic, Weatherproof and The Levy Group share insight into this season’s outerwear business and what’s in store for fall 2013. Part one of two.
OUTERWEAR WEEK: Tailored outerwear at retail
December 4, 2012 by Leave a Comment
Warm weather hasn’t stopped most retailers from being optimistic about the tailored outerwear business.
OUTERWEAR WEEK: Casual outerwear at retail
December 3, 2012 by Leave a Comment
Based on early fall 2012 selling the key word in outerwear is items.
What do you do with winter outerwear overstock?
February 14, 2012 by Leave a Comment
A reader asks our merchandise planning expert, Steve Pruitt, “Winter weather didn’t really come to my area, and now I am left with more winter goods than usual. What should I do to get rid of them?”
Outerwear: True Grit
February 14, 2011 by Leave a Comment
Cold weather and special features are driving outerwear success. Seasonal weather was certainly a driving force behind a healthy outerwear season for fall 2010, but outerwear companies are also crediting product infused with technological innovation, vintage and layered fashion trends and robust in-stock programs as the secrets to their success. As Schott’s Don King put [...]
